Welcome the latest in technological innovation. From ink to
bit, the profession continues to operate consistently. Since the beginning of
professional design, we have been riding the frenetic evolution, and now, why
not? We have exciting possibilities at our disposal (1).
Like never before, with the internet, we have widespread
access to information and resources that accelerate and modify processes, but
ultimately the problem remains the same: you have to know how to decide.
Everyone will have a mountain of instant, high-quality results on their desk. Designers, with their background and experience, will be especially in demand in the age of AI to provide a second opinion.
Experiments with Chatgpt with a photo of mbr in the installation Inspired in Barcelona Luce. Milan 2025. PotLight by AlmaLight, design: J.Novell and J.Puig
(1) Esquizotecnia y Metadiseño: la otra dimensión del proyecto.
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